The Tower News Music Series has been created exclusively for NBC affiliates. Recently updated, Tower is crafted around what are perhaps the most recognizable three notes in the industry. Originally composed as lush live orchestral traditional news branding, the four updates not only compliment the original, but also expand the theme choice and introduce modern pop elements for a contemporary new standard of music associated with NBC. The result is a seamless blend of a traditional “network” inspired sound with modern pop elements needed for local branding.
Tower V.5 (9 themes, over 1,300 cuts)
This brand new update picks up the pace, including fresh main and morning themes, new promo beds and exciting new sports themes.
Tower V.4 (13 themes, up to 468 cuts)
Traditional orchestration blends with modern pop elements.
Tower V.3 (12 themes, over 300 cuts)
Live strings and brass lend an organic and inspirational feel.
Tower V.2 (19 themes, up to 131 cuts)
Strong and accomplished with an authoritative sound, percussive rhythms and unforgettable signature.
Tower V.1 (27 themes, up to 164 cuts)
NBC branded, Lush live orchestral traditional news branding.